NOWSE begins this very evening. We will meet in the Emergents Office space at 28 Church Street, Inverness from 5.30 – 7pm so that you can get acquainted with NOWSE. £15 each. 6 spaces available
Nowse is broadly defined as a sort of canniness, an intelligence which allows the bearer access to areas those without Nowse rarely go.
In this instance, NOWSE is the toolbox you need to be visible on line. It’s the skill required to build websites, maintain your website, tweet with ease, use adwords, blog regularly and, ultimately build either an audience or a client base.
I teach Nowse to artists, poets, authors, holiday cottage owners, lay clergy, small businesses, and those wishing to self publish their work to an exceptionally high standard.
Either at a kitchen table or to large groups, I lecture and coach on the benefits of all things internet. Used safely and with care, like any screwdriver or drill, blog sites are marvellous once the know-how is available. You can upload photos of your industry or skill, tell about the terrific services you provide, offer insightful anecdotes and engage with the new.
I give you the secrets of adwords, google algorithms, search engine optimisation, how to build a wordpress site, how to own a You Tube channel, why Goodreads and Pinterest are important, what Instagram can do for you, and much much more. I give you NOWSE.
I can even detect where your blockages and resistances might be. And I show you how to over write your fears in order to move on.
There’s a switch in your head tells you no no no, not Twitter, not a blog, no no no, not me, that world is not for me. There’s a little voice says self promotion is worse than vanity publishing, and vanity publishing is an evil. There’s a learned notion that you should not tell anyone you write poetry, that it’s a little secret you must keep until the great and the good of the publishing world find you in some obscure garrett, dying and decide to celebrate your life’s work with wads of cash and plenty of cake. There’s this theory that artists must struggle alone in poverty, never revealing the beauty of their souls to anyone but their very nearest and dearest.
It’s all nonsense. It doesn’t happen that way.
Yes, it is a bit scary. Like any new skill, it is daunting. But, once you have mastered it, then you launch yourself, your talents, your gorgeous voice into the world and you feel excited, exhilarated, empowered.
It is empowering. Change the little voice, turn off the NO switch. Transform the negative ‘can’t do’ to the positive’ can-do’. Take on the whole digital world in simple easy steps. We start with WordPress then Facebook, then Twitter. We learn one platform per week until your voice, your words, your wonderful talents are available everywhere on line.
It doesn’t matter if you are selling poetry books or massage treatments. The principle is the same. If you are not discoverable on line, then you are limiting yourself. You can find your audience or your customers. You can tell them who you are, what you do and why they will benefit from your service.
For the entire month of October I am offering a series of two hour tutorials for £30. In one session you will have a website, a brand, a blog, a Facebook selling page and a twitter account. My clients thus far are delighted, thrilled, thankful and more importantly – empowered.
If you are interested, please use the contact form below and I will get in touch.